Know the Xawiya way

Discover what makes our approach to AI unique in solving marketing problems.

Know the Xawiya way

Discover what makes our approach to AI unique in solving marketing problems.

Know the Xawiya way

Discover what makes our approach to AI unique in solving marketing problems.

What we do

AI
Breakthrough Award

Visionary Creations Award

CineMasters
Excellence

CineMasters Excellence

ReelGenius
Awrad

ReelGenius Awrad

We use GenAI not as a shortcut, but as a creative accelerant.

From generating pitch-ready key visuals to building product-specific avatars, text-to-video
social campaigns to programmatic personalised banners, we blur the lines between
imagination and execution — often in real time.

Our studio blends art direction with diffusion models, prompt engineering with brand thinking,
and motion design with multi-modal LoRAs.

Whether you're a brand looking to scale creative at speed or an agency wanting to prototype
bold ideas faster, Xawiya plugs into your ecosystem as your GenAI production partner, fluent in
both the aesthetic and the algorithm. Through constantly testing the latest AI models, we fine-
tune them to suit culturally nuanced, MENA-specific storytelling.

We don’t just prompt. We design systems of prompting.

We don’t just create assets. We build pipelines.

3000+

mins of video created

15+

completed projects

10+

GenAI Solutions

15+

stong community

Our Tools

What we work with. What we work past.

Our Tools

What we work with. What we work past.

Multimodal toolset is the easy part. Knowing when, where and how to use it is the hard part.

Our toolkit spans:
We believe the future of creative production won’t be about one tool, it’ll be about knowing how to stack, blend and deploy the right ones fast. That’s where we come in.


Cinematic video

For storyboards, campaigns and rapid art direction.

01

Cinematic video

For storyboards, campaigns and rapid art direction.

01

Voice & Music Gen

Custom audio without stock library fatigue.

02

Voice & Music Gen

Custom audio without stock library fatigue.

02

Prompt Engineering Frameworks

Built for scale, speed and specificity.

03

Prompt Engineering Frameworks

Built for scale, speed and specificity.

03

API Integrations, Custom UI & LoRAs

When creative needs its own contril panel. Multimodal LoRAs: Becasue great udead rarely live in just one format.

04

API Integrations, Custom UI & LoRAs

When creative needs its own contril panel. Multimodal LoRAs: Becasue great udead rarely live in just one format.

04

Our Core Team

Bilawal Sheikh, Xawiya Studios CEO , DUBAI , AI DUBAI <

Bilawal Sheikh

Co-Founder & Executive Director

S Akheel Hassan Bilgrami

S Akheel Hassan Bilgrami

Co-Founder & Chief of Creative

S Akheel Hassan Bilgrami

S Akheel Hassan Bilgrami

Co-Founder & Chief of Creative

Lina Nader

Lina Nader

Head Of Design

Lina Nader

Lina Nader

Head Of Design

ANA
The bridge between IP and AI production.

ANA is Xawiya’s dedicated IP and talent rights platform. It redefines how intellectual property works across AI applications by ensuring talent usage rights are maintained, tracked and protected for complete brand safety as well as talent remunerations. 

What ANA Does?

Talent Rights Management: Be it face, voice or acting markers, we ensure every gen is fully rights-managed with tracked consent and licensing.

Brand Safety Assurance: Rigorous checks on every AI-generated asset before it reaches the audience. No surprises. No reputational risk.

Cross-Application IP Tracking: When assets move from social to broadcast to OOH, ANA maintains clear rights documentation at every touchpoint.

Model Training Transparency: Every training session on talent data is documented, auditable and aligned with emerging AI regulations.

Why It Matters

Reputation isn’t something you rebuild with a prompt. Whether you’re a luxury brand, a telco running a regional campaign or an entertainment platform commissioning original content, ANA is the layer of trust between your brand and the AI that serves it.

For talent and their stakeholders this means complete transparency, control and ownership in the usage of AI.



  • AI VIDEOS

  • Genrative Film AI

  • Creative

  • Sound Design

  • 4k Brand Videos

  • Brand offline server